“Top 10 not to miss at Hot Docs” (Toronto Sun) the documentary from Finland CHEER UP, shown at DOK Leipzig, Hot Docs, and DOC NYC, looks for the stories behind the stunts and choreographies of these cheerleaders, and asks what winning really means.Miia, the ambitious coach of Finland’s worst competitive cheerleading team, is sick of losing and stuck in Rovaniemi, on the Arctic Circle. So she takes a trip to the motherland, Texas, where she’s inspired by the American mindset and focus of the world’s best cheerleaders. Returning to Finland a tougher coach, she pushes her girls to the breaking point… but is that what the team really wants?